We also provide live remote broadcasts regularly for NBC’s Today show, ABC’s Good Morning America and The Early Show on CBS, MSNBC’s Hardball with Chris Matthews, CNN’s Crossfire, Hannity & Colmes on FOX News Network, MSNBC and C-Span.

Half of the American public, approximately 130 million people, look to television for all of their news. They do not read newspapers or news magazines. They are not reached through words, but through pictures, video footage and broadcast interviews. To reach this massive audience, many companies participate in Satellite Media Tours (SMTs) to deliver their messages in a timely, credible and cost-effective way. Here’s why:

•Regular traveling media tours are expensive and time consuming.
•SMTs can target stations in your key markets.
•Unlike video news releases, station bookings let you know your results in advance.

Instead of having your spokesperson spend days or weeks on the road meeting with target media face-to-face, all interviews can occur on one day from one studio locale. By making sure you have a timely, interesting subject to discuss, some in-studio visuals and/or B-roll footage, the SMT can reach a vast audience.

Here’s how it works. Television and cable stations are informed about the SMT topic and spokesperson days before the SMT. They then reserve time to conduct an interview with the spokesperson via satellite. During the SMT, your spokesperson talks directly to television stations across the country about your products and services, and sometimes even gives demonstrations.

Satellite Media Tours are growing in popularity as a cost-effective means for delivering live interviews to affiliates across the country. First Call UPLinks offers the flexibility of production and uplink capabilities in the same satellite uplink truck, improving coordination and lowering costs.

First Call UPLinks has completed Satellite Media Tours for a number of major corporations, including special Auto Show coverage in Chicago for Daimler-Chrysler and in Kent, Ohio for NBC Special Events, promoting their mini-series on the Kent State tragedy. Kings Island, Paramount Studios, Stouffers, General Electric, Scott Lawn Care, Heinz, Nestlé, and Heineken are among our corporate clients who have found SMTs to be cost-effective and beneficial to promote their products.

In addition, we have done numerous political satellite media tours, contracted by the Democratic National Committee to provide live coverage of Barack Obama to affiliates.

Our complete coordination capability enables clients to schedule interviews to maximize the use of satellite time. We can incorporate Sigma encoding for Nielson audience tracking into our Satellite Media Tour package.

First Call UPLinks has provided satellite space segments for events such as satellite media tours, corporate uplinks, sporting events, and breaking news. Call for a competitive quote for your next project.